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The Pink Pony

Playful Industries

A SOCIAL INNOVATION START-UP

The Pink Pony was a creative and social enterprise based in London that harnessed the power of play and creative making to build meaningful connections and drive positive social change.

We created bespoke playgrounds to help business organisations become positive assets for their neighborhoods by triggering collaborations between them and the local communities, and making these collaborations easier, more sustainable and more effective.
From hackathons, to time capsules, to movie-making, to urban interventions, our playgrounds are maleable as we believe that in the personalisation era one-size usually don’t fit all.

Our Playgrounds

Barbican Center Archaeologists
Collective creation of a video time capsule for future Barbican Center explorers. Part of Hack the Barbican.

Dreams Drawing Factory
Kids from Regent Estate draw their dreams for the neighborhood and these were exhibited in an in situ installation.

Collective Portrait Party
Outdoors local summer activity where people from Hackney get their portrait done and created someone else’s.

Let’s Fix London

Experience for the London chapter of Creative Mornings previous to the Lee Bofkin talk at The Goldsmiths' Centre.

The Scaling Times
Two-parts activity ideated and designed for entrepreneurs part of King’s Cross Impact Hub scaling program.

The Pony Express
Sending notes of kindness to strangers. Experience for the Museum of Happiness London Pop-Up.

Other playgrounds

- DIY Memory Game
Activity for the Rokesly Junior School where parents and kids created a very personal memory game drawn by them.

- The Business Ninja
Mission-based activity designed for the atendees of the Uprise, an event with over 80 curated start-ups and 1,300 attendees at Dublin.

- Hackney Farm Time Capsule
Collective creation of a photographic time capsule for the Hackney Farm.

Our goal

The Pink Pony’s goal was to become the catalyst that helps companies and communities achieve their goals. As we design experiences to solve real challenges - we would also foster empathy and connectivity, encouraging organisations to broaden their positive impact in the world at a human level.